There are layers of aroma and flavor at work in this beer to create something honest and interesting.” There is a lot of intentionality in the creation of this beer and that is what I want drinkers to experience. “This beer is double dry-hopped and we used the big flavor hops like Citra, Mosaic, and Galaxy last to provide that tropical top note to the beer. “This is a style all about really expressive hop character,” said Highland’s Brewing Innovation Manager Trace Redmond. At 7% ABV and 35 IBUs, Rising Haze is big and fruity with natural hazy and vibrant notes of citrus, pineapple, and apricots. We hope that this release adds a new experience, even as other experiences are limited, and reminds us to look ahead to brighter days.”Īlthough the brewery has been experimenting with small-batch releases of hazy IPAs for several years, Rising Haze IPA represents Highland’s first widely distributed hazy IPA. The multiple meanings of the name Rising Haze are not lost on us. “While we shifted our focus towards protecting our team and our community during the COVID-19 outbreak, we maintain our spirit and our promise to keep moving forward. “This is our first virtual and package-only beer release,” said Leah Ashburn, Highland Brewing Company family-owner and president.
Named with hazy landscapes in mind, the new beer will be distributed across Highland’s Southeastern distribution footprint in 12-ounce cans in late April. In their own words, “The Arc of Buncombe County exists to empower children and adults with intellectual and developmental disabilities to realize their highest potential through advocacy, education, programs and family support.” HELL YES TO THAT! For the duration of its lifespan on tap, we will donate $1/pint to The Arc of Buncombe County.ASHEVILLE, NC (April 9, 2020) - North Carolina’s largest native brewer is announcing the release of Rising Haze IPA - a hazy IPA brewed with Citra, Mosaic and Galaxy hops - as the latest addition to its year-round lineup. Notes of tiny lil’ miscellaneous Berry hard candies, a bag of skittles, sticky coniferous trees mixed up with a nice Orange Marmalade, the dankness in a parking lot before a String Cheese Incident concert, and that first righteous pint of Race 5 you had from way back when.ĪND THERE’S MORE! With the spirit of teamwork and community in mind, we looked to Oscar Wong, founder of Highland Brewing, for a charity to donate to for this wondrous West Coast IPA: The Arc of Buncombe County. Dry hopped only once, but rather aggressively with Idaho 7, Loral, Cascade, and a fat dab of Columbus Cryo. Hit HARD on the hot side with Columbus and Michigan Centennial, fermented low and slow and spunded for dat natural carb.
Mashed with Riverbend 2-Row and Munich, and Proximity Malt Wheat and Dextrin Malt. We know you’ll be hustlin’ all week for AVL Beer Week, so come unwind with us and dive headfirst into a West Coast IPA extravaganza crafted in collaboration with not one, not two, but a whopping 19 other badass local breweries. So in the effort of staying weird, we wanted to help y’all celebrate AVL Beer Week by highlighting some of our buds in town and a killer local charity while we’re at it. Thanks to the camaraderie we’ve seen in this small lil’ Beer Town USA, we’ve been able to forge many a wild and weird memory here, and we consider ourselves very lucky to be able to continue doing so for a long time to come.
#HIGHLAND AVL IPA FREE#
“The Hustle is Weird” is our effort in making an excuse to gather as many local breweries in one spot as we could (and yes, we bribed them with Hole Doughnuts and free pizza).
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